“This is our FIFA World Cup”, Sharron Lewis, CEO of Northern Cape Tourism announced on the weekend at a promotional event for the upcoming Maloof Money Cup to be hosted in the province’s capital Kimberley this September. Billed as ‘the richest skateboarding competition in the world’, the Maloof Money Cup, was founded in USA by Joe and Gavin Maloof, who also co-own NBA’s Sacramento Kings franchise and the Palms Casino Resort in Las Vegas, in 2008 and boasts a staggering $3 million (R19,8 million) in prize money to it’s overall winners in 2011.
As part of the provinces development initiative “Skateboarding For Hope” and in conjunction with local distribution Revolution international skateboarders Chris Haslam and Mark Appleyard were in the Diamond City this past weekend to perform a demo in front of hundreds of fans and spectators.
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